Data is a powerful asset for companies of all sizes. You can use it to make smarter business decisions, drive more targeted marketing activities and optimize the performance of internal processes. Data experts have in-depth knowledge of data management and analysis techniques. They support teams by identifying opportunities for using data to drive business growth.

More importantly, data experts and their teams extract value from data through their recommendations and implementation. As a result, it’s one of the critical reasons for the growing interest in data science education. If you are considering an online Master’s in Data Science, Worcester Polytechnic Institute offers courses that teach data science essentials, database management and analysis techniques, allowing students to gain a deeper understanding of statistics as they work toward their career goals with a customized course of study.

In this blog post, we will explore why there’s a growing demand for data experts and dive into five roles you could play as a data expert if you see this as your career path.

Why is there a growing demand for data experts?

There are many reasons why there’s a growing demand for data experts. First, more companies than ever use data to drive their business strategy. This means there’s an increasing need for data leaders who can help management implement data-driven strategies. In addition, the volume and types of data are also growing.

More data than ever is now available to organizations. Moreover, this data comes in various forms, including artificial intelligence, business intelligence, raw data and structured data. As a result, there’s a greater need for data experts to make sense of all this data and provide insights that leaders can use in their decision-making.

What does a data expert do?

As a data expert, you’re responsible for enabling your organization to realize data benefits. You’re involved in every stage of the data lifecycle. This spans designing and implementing data structures to sourcing data. It also includes managing data quality and extracting value from this data through analysis.

5 roles that require data experts

As you evaluate your education and job opportunities, let’s look at five roles for data experts.

  • Data analysts – These professionals collect and analyze data to gain insight into customer preferences, product usage and performance. Furthermore, they use a variety of data sources, including surveys, dashboards and more, to make smarter decisions.
  • Data engineers – Data engineers design and build the systems and tools used by data analysts and data scientists. As a result, their work focuses on optimizing data delivery. They also manage the data lifecycle to help businesses make the most of their data assets.
  • Data scientists – These experts use data to drive innovation and generate ideas and concepts. They use data to develop new products and services, improve existing offerings and make strategic decisions.
  • Data visualizers – These individuals use visualization software to create visual representations of data. In other words, they use graphs, charts and graphs to develop more accessible models of large data sets.
  • Business intelligence – These analysts manage the entire data cycle, from collecting and sourcing data to creating reports. Their insights help to drive business growth.

Becoming a data expert

Data experts are at the forefront of using data to drive business growth. They have in-depth knowledge of data management and analysis techniques. In addition, they support others by identifying opportunities for using data to drive business growth. They enable other team members to extract value from data through their expert recommendations and implementation, which is why data science and the people who understand it are so crucial in today’s world.